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A Clothing Brand Doing Something Different

We know, another clothing brand right? Well, here at Radical. we are trying to do something a little bit different...

Not only has beach life, snow covered mountains, music and being outdoors been our passion for most of our lives, but so has the fashion that comes with that lifestyle.

We wanted to combine that way of living with something that is rarely spoken about; mental health.  So, our mission is to launch ranges to help raise awareness, donate proceeds to charity and to help people feel ok to talk about things! We want you to know that, you are all Radical. 

The most common question we get asked is why are we pushing mental health awareness through a clothing brand? And the answer is never just a simple one...

There’s a reason why we do these adrenaline rush sports, and the benefits may be a

lot better than we originally thought. 


All we need to do now is work on the awareness of mental health within board sports, check in with each other, lose the stigma and break down that barrier… After all, if you’re reading this, we all have something in common and we can make a difference one day at a time.

Everything Is Radical.